Ron Seidel

UX Designer + Web Developer

I design and build intuitive websites.

The Brudder Films site uses responsive web design to create immersive experiences on large screens and a different, deliberate, app-like feel on mobile devices. These filmmakers are great to work with because they have such high standards.

Final Designs

Mobile

Brudder Films wireframe for mobile
Brudder Films screenshot with video player for mobile
Brudder Films screenshot with press list for mobile

Tablet

Brudder Films screenshot for tablet

Laptop/Desktop

Brudder Films screenshot for laptops/desktops

Initial Sketches

Brudder Films site initial mobile sketches animated gif

Wireframes

Mobile

Brudder Films site initial mobile sketches animated gif

Tablet

Brudder Films site initial mobile sketches animated gif

Laptop/Desktop

Brudder Films site initial mobile sketches animated gif
These established directors (who direct commercials for Fortune 500 companies) use their sites to show their large (100+ clips) catalogues, so I designed and built custom WordPress themes for them. Having creative powerhouses like these dig my designs is always a confidence-boost!
Screenshot of desktop showing web site
Screenshot of desktop showing web site
For CR, a Latin music label, I designed and built an e-commerce website that makes buying their albums even easier than dancing to their music. I also designed sites for their bands: Los Hacheros, Melaza, and Peliroja.
Screenshot of desktop showing web site
For the last three years, working on a diverse team at DMW&H, I increased UX awareness in an industry that sometimes looks at the user experience of software as only “marketing sizzle.”

DESIGN + DEVELOPMENT + DOCUMENTATION

  • Designed iconography to create a family of industry-specific icons to make a menu easier to use and navigate.

  • Redesigned 40+ reports for a data visualization/BI suite to improve statistical analysis capabilities.

  • Designed a template for swim lane diagrams to help team understand multi-interface software projects more easily.

  • With maintainability and layout-friendly alignment in mind, designed slide-based reference/how-to guides.

  • Designed and built a web-based prototype of a native Windows application.

  • For testing printing templates, designed and built a form-based utility that lets users quickly send ZPL code to an IP address.

TESTING + TRAINING

  • Traveled to 20 distribution centers around the US for testing and to conduct training of operations and management personnel.

  • Located, recreated, and logged bugs in software by first testing expected user action sequences and then using lateral thinking.

Minimalist Web Brochure

A minimalist porfolio/slideshow template

Screenshot of desktop showing web site

Trellis

A mobile app

Screenshot of desktop showing web site

The French Quarter

A successful foodtruck business

Screenshot of desktop showing web site